AI, applied — not theorized
I run an $8B business on AI. Here is exactly how.
I lead the largest international real estate network in the world and rebuilt our entire tech stack around AI — hundreds of internal apps, agents and workflows now in the hands of our agents. Everything I learn getting that to work, I publish here for free.
$8B+
Annual sales volume run through the stack
100s
AI apps, agents & tools shipped to agents
35+
Free step-by-step guides, no email required
01 / The premise
Making AI operational, not aspirational.
I'm not a researcher and I don't sell hype. I'm an operator. Every workflow I publish here has been pressure-tested inside a company with tens of thousands of agents across dozens of countries — where a tool either saves real hours or gets deleted.
Start with the free library. Pick one workflow. Implement it this week. That's the whole method.
Built with, daily
Claude
ChatGPT
Gemini
Claude Code
n8n
Notion
02 / The library
Start here. All free.
Setup
The Claude Setup Guide: 5 Steps Most People Skip
Setup beats prompting. If Claude feels generic, the problem isn't your prompt — it's that Claude has no idea who you are.
Setup
Get Ahead of 99% of Claude Users
A three-step setup that loads who you are, what you're working on and how you write — permanently.
Setup
All 4 Versions of Claude — The Complete Breakdown
Chat, Code, Co-work and Design. Which one to open for which job, and the one 90% of people never touch.
Prompts
How to Make Claude Sound Human
Stop your posts reading like AI slop. Setup takes about 60 seconds and works on any model.
Automation
The Daily Brief Dashboard
A real dashboard assembled every morning from your Gmail, Calendar and live web sources — on a schedule.
Building
Claude + Lovable — Full Setup Guide
Claude alone builds a preview. Wire it to Lovable and it becomes a full app factory with a real backend.
03 / 30-second diagnostic
Which AI should you actually be using?
Three questions. No email. You'll get one recommendation and the exact guide to set it up.
Question 1 of 3